Introducing the 2011 Specialized Roubaix S-Works!
The original idea was born in 2004: Through my own riding experience, and what I saw at events and clubs around the world, I realized the need for a new category of road bike. Large numbers of performance-based riders like myself—who favored endurance events over pure-speed hammerfests—were using spacers and turned-up stems to raise their position on their race bikes, or simply opting for more touring-style frames that sacrificed performance. So our engineers went to work on a bike with what would become Endurance Road geometry, featuring a longer wheelbase, slightly slacker geometry, and taller head tube for a more stable ride, without sacrificing speed and efficiency. The rest is road-racing history…
For more information on the all new Specialized Roubaix S-Works, please contact the Sugar Cycles Missouri City Specialized Concept Store!



