Worlds Glory
COPENHAGEN, Denmark (Sept. 25, 2011)—With an abundance of speed and only a trace of aerodynamic drag, Mark Cavendish, Matt Goss, and the Specialized Venge ruled the World Championship Road Race. Cavendish raced his Venge to victory for Great Britain, with Goss—normally Cav’s trade teammate on HTC-Highroad—taking silver for Australia. Germany’s Andre Greipel finished third. All three...
Read MoreThe Shiv wins TT Worlds
From Specialized: With TT titles by Martin and Arndt, the Shiv remains undefeated at worlds The unstoppable Shiv is now 4-for-4 in World Championships. Any questions? With Judith Arndt’s and Tony Martin’s domination of the World Time Trial Championships on the Shiv TT, Specialized has now claimed 16 World Titles since Ned Overend began the tradition in 1990. More notable, perhaps, is the...
Read MoreSpecialized Tarmac SL4
The all new Specialized Tarmac SL4 is here! From Specialized… In 2005 the first full-carbon Tarmac was born and raced by Team Gerolsteiner to victory in Stage 14 of the Tour de France and the San Francisco Grand Prix. I worked on that bike, and I’ve worked on every Tarmac since: the Tarmac SL, SL2, SL3, and now the all-new Tarmac SL4–our lightest and stiffest Tarmac ever. During these...
Read MoreOrbea ORCA DAMA
The new Orbea ORCA DAMA is on the way from Spain! There are four models available: Orca Dama SRD Red group Orca Dama SDR Dura Ace group Orca Dama SFR Force group Orca Dama SLT Ultegra group The frameset is also available. Sizing (cm): 47, 49, 51, 53 Colors: white/blue/silver or white/black/silver Please call or come by the Sugar Land location for more...
Read MoreRoubaix – Smoother is Faster
Introducing the 2011 Specialized Roubaix S-Works! The original idea was born in 2004: Through my own riding experience, and what I saw at events and clubs around the world, I realized the need for a new category of road bike. Large numbers of performance-based riders like myself—who favored endurance events over pure-speed hammerfests—were using spacers and turned-up stems to raise their...
Read MoreOfficial MOOTS Dealer
We are proud to annouce that Sugar Cycles is now an official Moots bicycle dealer! Moots builds handcrafted titanium frames and components in Steamboat Springs, CO. Choose from their full line of road, MTB, cyclocross and cruiser frames – all built with fine craftsmanship. The welds on the frames are a work of art. Please call or come by for more information on a beautiful handcrafted...
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